Earning potential as a digital marketing consultant is highly dependent on the type of work you do.

Social Media

If you want a job in social media management, there are several things you should know before applying.

Job Duties

A social media manager’s job responsibilities include converting business objectives into effective social media strategies. They are also responsible for developing and maintaining a company’s social media presence. Their job requires them to stay on top of the latest digital technologies and communicate ideas creatively to the company’s audience. These include the educational requirements, work environment, and duties. Ultimately, it’s important to find a job that fits your personality and your interests. But how do you find the right one? Read on to find out more.

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Social media managers need to have an extensive knowledge of social media platforms and experience with online measurement and monitoring tools.

management skills

They also must have strong project management skills. Additionally, they should be able to lead a small team of social media specialists.

Strong Project Management

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To apply for the position, interested candidates should apply online. Market America does not sponsor applicants, but is an equal opportunity employer. The application process can be lengthy, but it’s worth the effort. If you are interested in this position, don’t forget to check out the job description for specific details on the role and how much it pays. The job description for a social media manager should include details on work hours, benefits, and travel requirements. The position also includes details about paid parental leave and childcare reimbursement.

Information Sharing

Managing the community’s interactions requires careful organization and attention to detail. Managers must keep track of multiple requests and evaluate the relevance of each request.


They may also be responsible for search engine optimization. For example, a location-specific post may not be relevant to the entire Twitter community, but it might appeal to some people. 


 A social media manager also needs to coordinate with different departments and push for growth initiatives. If possible, it is useful to have experience in content marketing, blogging, and basic profile coding.


This salary can vary widely based on experience, education, and industry. Social media managers typically work regular office hours, but may be required to work evenings or weekends.


They can also pass on feedback about a product or service. For that reason, a social media manager should understand the sales process and make sure that all leads receive the right level of customer service.

Earn a Salary

A social media manager can earn a salary between PS30,546 and PS60,397. As such, the job description for this position is highly varied.

Sales and Marketing Teams


A social media manager is an expert at communicating with clients and customers via social media channels.

Role Requires

As such, this role requires an education that encompasses both theory and practical application.


Social media managers also need to interact with the sales and marketing teams to collect leads.

increase earning potential.

Graduate degrees also open up many other career paths and increase earning potential.